There’s no question that mobile devices have become a staple in everyday living around the world. Now more than ever it’s important that websites be optimized for mobile devices. Mobile optimization can increase sales, generate more traffic, and boost customer engagement. It’ll give you an edge over the competition, too.

As of April 2015, Google has made it harder for your site to achieve a high ranking in search engines if your site is NOT "mobile-friendly." According to Forbes Magazine, Google warned website developers about the update early in 2015, saying it would be “expanding our use of mobile-friendliness as a ranking signal.”

But the good news is that 70% of mobile searches were found to lead to action on a mobile-site-website within just 1 hour of the search, according to research by iAcquire and SurveyMonkey.



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